Dino Signori worked for a shoe company in the Italian region of Veneto, an area synonymous with quality footwear production, from the age of ten. At the end of his teenage years he was designing new models, and at 25 he applied his own innovations to ski and climbing boots. Unfortunately, his employer wasn't interested in producing ski boots, so Signori borrowed his sister's Vespa scooter and started showing his models to all the neighboring ski and outdoor shops.
This is the 1953 Vespa scooter...
This is the 1953 Vespa scooter Dino used to personally deliver his early climbing shoe orders. It looks ready to go if a rush order comes in.
Working out of his parents' kitchen and his bedroom, with nothing more than ingenuity, craft skills, and innovative designs, the Sidi boot company was born. The year was 1960.
Soon the first Sidi facility opened shop-in an old stable. A few years later, with the help of a couple of employees and Signori's wife, the stable was traded for a modest 400 square meter factory.
As design, materials and manufacturing...
As design, materials and manufacturing techniques change, Sidi's design studio ensures the company keeps at the leading edge.
In 1969, Signori applied his passion and creativity to footwear for the rapidly growing motorcycling market, and the ski boots were joined by off-road and street bike boots in the company's lineup. Four years later, bicycling shoes were included in Sidi's catalog, and the ski boots were dropped.
What started in a kitchen in Northern Italy is now a worldwide company with over 250 employees. Some of the lower-end street boots are now produced in the company's Romanian factory, but the Vortice, Vertigo, B2, Adventure, Streetburner and the entire Gore-tex line are made here, in the current ultra-modern Italian facility in Maser that has housed the company since 2007.