Glendale, CA November 5, 2010 - Pro Italia Motorcycles, a leading destination dealer of Italian motorcycles, is excited to announce the launch of its new Customer Loyalty Program created to acknowledge outstanding loyalty among its in-store and ecommerce customers.
The Pro Italia Loyalty Program, which will begin on November 13, the 23rd anniversary of Pro Italia, provides for Pro Italia customers to accumulate credits that can be redeemed for apparel, parts, accessories, services, bikes and more. The Loyalty Program customer will receive advance notice about special sales, unique events and giveaways, and service specials, and be contacted about compelling personal deals and offers. The Loyalty Program customer will also be eligible to participate in periodic special raffles and drawings.
Says Bill Nation, Dealer-Principal, of Pro Italia, "Customer loyalty is critical to Pro Italia's long-term success and we're very fortunate to have so many loyal customers. On our 23rd anniversary we are starting a new Loyalty Program as our way of saying thank you to our customers. This new program is just one of the ways we are integrating an even more customer-centric focus across all our departments and operations not only to measure levels of satisfaction but so that we can create programs and processes that yield results for our customers."
About Pro Italia: Pro Italia specializes in the Italian Motorcycling experience, carrying Aprilia, Ducati, Moto Guzzi and MV Agusta motorcycles, providing renowned service and offering a broad array of apparel, parts and accessories. Pro Italia is located at the base of Angeles Crest Highway in Glendale California (Los Angeles) and is a prime destination for sport bike enthusiasts in Southern California.